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I am sure most of you noticed a new logo watermark on my latest entries. So why the change? There are many reasons. Put simply, I felt the old logo no longer represented me as an artist or my company. I felt it needed a change and there was no better time to launch it! I feel this year, will be a year of great change and the new logo is just the first step. This particular project took approximately 3 months to complete. My friend, Nathan Smith was the guy behind the hard work. Thanks again Nathan!
In case you are looking at the logo and scratching your head, allow me to explain.
I have 3 lenses that I love to work with, especially when shooting weddings. My EF 70-200 f2.8 L IS USM, 24-105 f4.0 L IS USM and 15 f2.8 prime lens. In my new logo, there are 3 circles representing just that and together they form a girl's face. Since I am a female artist, the logo fit nicely.
During the interview process, Nathan asked me a whole bunch of questions over a cup of Belgium Chocolate coffee at the Second Cup. He took this concept and created the logo, I don't know about you, but I thought it was pure genius and the new face of Images by Frost was born.
